Scott Berkun
Who is Scott Berkun?
A best-selling author and kick-ass speaker. He writes books and essays, lectures @ Fortune 500 companies & top universities on creativity, management and a fun mix of everything.
You can Hire Scott to speak or follow him on Twitter.
Latest Blog Post
-
-
What makes a good commencement speech?
By Scott Berkun, May 14, 2012
I’m being interviewed on Wed on NPR about commencement speeches. Commencement speeches are the ones given at graduations, usually in the summer and often outside, where the attention spans of young people are stretched to their limits. Most of my advice about commencement speeches is similar to advice...
May 14, 2012
Speaking in Chicago: Monday May 21st 2pm, Creativity
I’ll be in Chicago next week to keynote the 2012 STC Summit. Thanks to Brian Fitzpatrick, I’ll also be speaking about Creativity at Google next Monday at 2pm. They’ve even opened the doors to the public – so you are...
May 14, 2012
Why common sense is not common practice
Knowing and doing are not the same thing. This is obvious, but the obviousness of this observation doesn’t guarantee we don’t fall victim to it daily. We think once we know something we will always remember or be able to...Recent Essay (more essays)
#60 – How to be a free thinker
By Scott BerkunIn the same way a man can be chained to an oak tree, a mind can be chained to an assumption, a religion, a political party, or any idea of any kind. But the idea, like the tree, should not…
Essay #59 – How to pick a president
Turning off all media for 48 hours does amazing things for clarity. When you return to the web and TV, the insane and unintentional comedy of the civilized world becomes clear. As Voltaire wrote, “God is a comedian playing to…
Essay #58 – How to innovate right now
The biggest secret of innovation is that anyone can do it. The reason is simple: It’s just not that hard. Look up the word “innovate” in any dictionary and see what it actually means, instead of what you think it…
