Latest Blog Post

  • The top mistakes UX designers make: the writeup

    By Scott Berkun, January 31, 2012

    Last week I spoke at the Puget Sound SIGCHI meeting. Since it’s a group of designers and user researchers, I let them participate in picking the topic, and top mistakes won by a wide-margin. Rather than talk about tactical mistakes,...
January 25, 2012

Is speaking easier than writing? Some advice

I get many emails asking about writing, in response to the popular posts I’ve written about writing. Recently Shawnee M. Deck wrote in asking about writing ones life story. I was immediately appalled by my lack of ability to put down...
January 23, 2012

On insecurity and writing

A good friend mentioned he’d write more often if he dealt with his insecurities about writing. I look at this differently. All writers are insecure: they have doubts and fears that never go away. Kafka didn’t want any of his...

Recent Essay (more essays)

60-1

#60 – How to be a free thinker

By Scott Berkun

In the same way a man can be chained to an oak tree, a mind can be chained to an assumption, a religion, a political party, or any idea of any kind. But the idea, like the tree, should not…

Essay #59 – How to pick a president

Turning off all media for 48 hours does amazing things for clarity. When you return to the web and TV, the insane and unintentional comedy of the civilized world becomes clear. As Voltaire wrote, “God is a comedian playing to…

Essay #58 – How to innovate right now

The biggest secret of innovation is that anyone can do it. The reason is simple: It’s just not that hard. Look up the word “innovate” in any dictionary and see what it actually means, instead of what you think it…

Recent Clients / Speaking Engagements (sample videos & podcasts)
  • Recent Lecture topics
  • Creative thinking hacks
  • Leading breakthrough projects
  • The Myths of Innovation
  • The truth about schedules
  • Fixing train wrecks in progress
  • Managing ideas and creativity
  • Surviving executive reviews
  • Dealing with annoying people
  • Hire Scott
  • Recent Clients
  • Google
  • Amazon.com
  • Adaptive Path MX
  • Microsoft Corporation
  • Adobe
  • Ebay
  • Apple Inc.
  •  
  • Macromedia
  • Intel
  • Netflix Inc.
  • Biznik
  • ACM-CHI
  • GEL
  • Juniper Networks
  •  
  • Northeastern University
  • Harvard Business School
  • Yale University
  • Fidelity Inc.
  • MIT Sloan school of Business
  • Columbia School of Business
  • Razorfish
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