The Berkun Blog

Management and creative thinking

Lessons on social bookmarking (Learning from del.ico.us & blink)

December 16th, 2005

Here’s a good short essay about lessons learned from the founder of blink, a 1999 social bookmarking effort.

This really shouldn’t sound too different from what del.ico.us was able to do, and we had something like $13 million to play with to make it happen. Not to mention that there were others with the same idea. Remember Backflip? So (besides the money), why did we fail and del.ico.us and the other Web 2.0 companies succeed?

Kudos to Ari for being honest and open about lessons learned on design, business and timing. Wish there was more of this kind of thing.

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