Good beats innovative nearly every time

My first article for BusinessWeek is up now:

Good beats innovative nearly every time


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8 thoughts on “Good beats innovative nearly every time

  • vinnie mirchandani - March 7, 2010 at 11:15 pm #
  • Scott, your article mostly touched on consumer tech, and after a breathtaking decade from Apple, Google, amazon etc, you are correct it is incremental, not innovative. But a less noticed trend is where non-tech companies like GE, BP, BASF and many others are learning to strand together 3,5,10 different infotech, biotech, cleantech components and create a whole new generation of “compound” solutions over the next decade. That is helping solve problems we could not before and is pretty exciting stuff – see my blog post “Steve Jobs: Make Room”

    http://dealarchitect.typepad.com/deal_architect/2010/03/steve-jobs-make-room.html

  • Jason - March 1, 2010 at 7:08 am #
  • Good article, and congrats on the BW spot. You’re really getting your name out there now. Hopefully at some point someone might get my “oreo stuck in the underwear” reference. As it stands now, I just get weird looks.

  • Dwane - February 24, 2010 at 7:06 am #
  • Well put. We’ve been working on standardizing transactional processes globally, and I’ve been steadfast in saying that our answer doesn’t have to be a radical new approach to anything, at least not yet. Do the important things right, every time, and you’ll be far ahead of the game.

  • malcolm - February 24, 2010 at 2:53 am #
  • ‘how people often don

  • Joel D Canfield - February 23, 2010 at 11:48 am #
  • Good article. Pushes buttons, probably generate some healthy controversy, mostly based on terminology ;)

    • Scott Berkun - February 23, 2010 at 1:58 pm #
    • The comments have already devolved into an argument over semantics, but that was to be expected for some.

      It’s also a reminder of how people often don’t read entire articles before commenting, or have a specific response in mind just from the title and not much can change their response.

      Anyway, I agree, terminology arguments can be stupid and fruitless, but in this case anything that reduces the usage of the word ‘innovation’ is guaranteed to be a good thing.

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