Scott Berkun

4 Responses

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• Liam - January 29, 2010 at 9:42 pm #

• Great discussion.

  From what I understand, your point of view is that people who are trying to dive into “innovation” and solve issues with technology alone seem to miss that a great deal of the problems are not related to these things at all, but are rather more personal/people related.

  People try to buy into the technical solutions as they want these to be an easier quick fix instead of dealing with the personal issues of motivation, knowledge, skill, confidence etc.

  So, the iPad still won’t write the business plan for you. Bummer.

  
  

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• Donna Guillemin - January 31, 2010 at 5:49 pm #

• Help

  How do I actually listen or read todays talk with Scott Bergen.

  Sincerely, Donna Guillemin

  
  

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• Gordon - February 1, 2010 at 8:25 am #

• There’s a term I like for this obsession with the new: neophilia. I first read this on the adliterate.com Blog and think it definitely needs to added to the innovation vocabulary. There’s another that I can’t quite remember, but it refers to design elements that point back to older designs — and help provide meaning. Examples: the Trash Bin icon on our desktops and those orange turn indicators that pointed out to the right or left on cars (designed to remind us of our arms/hands pointing right/left). The term is something like “Skewmorph.” Can anybody help me here?

  
  

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• Dan Misener - February 2, 2010 at 9:47 am #

• Gordon, I think you’re talking about a “skeuomorph” .